The New Mercury 40: Quiet Luxury on Two Wheels
The NEW MERCURY 40 is a statement in understated luxury - a bycycle designed for riders who appreciate precision engineering, refined aesthetics and an uncompromising riding experience.
Mercury 40 Straight Handle Model.
At its core, this Mercury 40 rolls on 700c wheels paired with disc brakes front and rear, delivering assured control with a smooth, progressive feel. Braking performance is confident and composed, reinforcing the bike’s sense of quiet authority on the road.
The heart of the Mercury 40 is its exceptionally refined drivetrain. A Gates carbon belt drive, combined with the legendary Rohloff hub, creates a riding experience that is almost eerily silent. Free from oil, grease, and constant adjustments, this system offers seamless shifting and near-zero maintenance — a hallmark of true luxury. It’s engineering designed to be enjoyed, not fussed over.
Sporty flat-bar configuration
A sporty flat-bar configuration gives the bike a poised, responsive character while maintaining an elegant, relaxed riding position. The Mercury 40 feels light beneath you, eager to accelerate, yet composed and stable at speed - a balance that rewards both daily riding and longer, more indulgent journeys.
The ride quality is further elevated by 700 × 32 mm Schwalbe One tyres, chosen for their supple feel and efficient rolling performance. These are mounted to DT Swiss RR 521 DB endurance road disc rims, renowned for their strength, refinement, and ability to smooth out the road without sacrificing speed.
Brooks Cambium Saddle
Comfort is addressed with equal intention. A Brooks Cambium saddle adds a premium touch while delivering reliable all-day support in all weather conditions - blending timeless design with modern functionality.
Despite its robust construction and premium components, the Mercury 40 weighs in at an impressive 12.5 kg. The result is a bike that feels effortlessly fast, beautifully balanced, and deeply satisfying to ride.
The New Mercury 40 is not built to chase trends or shout for attention. It is designed for riders who value discretion, durability, and a riding experience defined by elegance rather than excess - a true expression of modern cycling luxury.